Viveat Pinto, Romita Majumdar &Amp;Amp; Urvi Malvania

Stories by Viveat Pinto, Romita Majumdar &Amp;Amp; Urvi Malvania

Why advertisers are spellbound by IPL

Why advertisers are spellbound by IPL

Rediff.com   5 Apr 2018

As many as 80 brands are riding the digital and television broadcast this year.

Going ethical: The new strategy brands use to lure millennials

Going ethical: The new strategy brands use to lure millennials

Rediff.com   4 Apr 2018

Consumers are opening up their wallets for intangible promises.

Battle royale for BCCI media rights

Battle royale for BCCI media rights

Rediff.com   3 Apr 2018

Who will win the BCCI media rights? Star or Sony?

IPL 11 promises bigger, better and brighter season

IPL 11 promises bigger, better and brighter season

Rediff.com   30 Mar 2018

Best vs Best. Tiger vs Tiger. Star India, BCCI team up for a high decibel campaign for the cricket jamboree.

Is a bubble building up in IT midcaps?

Is a bubble building up in IT midcaps?

Rediff.com   27 Mar 2018

As IT midcap stocks ride high, it has created speculation around a potential bubble with analysts picking the midcaps' client concentration as the biggest concern area.

There won't be another Baahubali for a while

There won't be another Baahubali for a while

Rediff.com   24 Mar 2018

The four southern languages and the Marathi regional industry have found success, but regional cinema, in general, still grapples with basic issues.

Why language is so important for Netflix, Amazon Prime...

Why language is so important for Netflix, Amazon Prime...

Rediff.com   18 Mar 2018

Netflix and Amazon Prime are raising their stakes in the game, commissioning original shows and going all out to acquire regional films for their libraries.

Indian cos wrestle with Europe's new data protection norms

Indian cos wrestle with Europe's new data protection norms

Rediff.com   8 Mar 2018

Indian firms, which experts say stand to gain from the European Union's upcoming General Data Protection Regulation (GDPR), are struggling to understand the policies.

Why are brands not signing Prithvi Shaw or Shubman Gill?

Why are brands not signing Prithvi Shaw or Shubman Gill?

Rediff.com   2 Mar 2018

Nearly half of the World Cup squad has been picked up by IPL franchises, and not all went for the base price.

Caught in the NiMo-Choksi crossfire: Virat, Kangana, Priyanka

Caught in the NiMo-Choksi crossfire: Virat, Kangana, Priyanka

Rediff.com   26 Feb 2018

The PNB ambassador is Virat Kohli, Priyanka Chopra and Siddharth Malhotra are the faces of the Nirav Modi label, Kangana Ranaut, Kriti Sanon and others endorse the family of brands under the Gitanjali Group.

Microsoft launches $500 million programme for Indian start-ups

Microsoft launches $500 million programme for Indian start-ups

Rediff.com   16 Feb 2018

The company has been a part of the start-up ecosystem in a big way from early stages right up to when the companies start achieving full scale.

2018: Another good year for Hollywood in India

2018: Another good year for Hollywood in India

Rediff.com   29 Jan 2018

Franchise films will continue to dominate the calendar, with big-ticket movies like Avengers: Infinity War, Aquaman, Dark Phoenix, Deadpool 2, Black Panther.

Counterfeit tales. Don't buy a fake online!

Counterfeit tales. Don't buy a fake online!

Rediff.com   27 Jan 2018

Fighting fake brand peddlers. How the complex web of counterfeit goods threatens to trip e-commerce giants in the country.

How newbie Jio managed to trump Airtel

How newbie Jio managed to trump Airtel

Rediff.com   20 Jan 2018

While Airtel's India wireless operational performance was one of its worst in recent times, Jio surprised the Street by reporting a higher expected operating and net profit.

Will the flaw discovered in Intel chips impact your PC and phone?

Will the flaw discovered in Intel chips impact your PC and phone?

Rediff.com   8 Jan 2018

Find out which devices are most vulnerable.

Transforming India: From data poor to data rich

Transforming India: From data poor to data rich

Rediff.com   8 Jan 2018

Entirely new businesses have been built using data to disrupt traditional companies.

Android users beware! Indian banks targeted by new malware

Android users beware! Indian banks targeted by new malware

Rediff.com   7 Jan 2018

Being distributed through a fake Flash Player app, the malware is designed for stealing login credentials, hijacking SMSs, uploading contact lists and SMSs to malicious servers, reports Romita Majumdar.

'Angel Tax' is actually a demon that start-ups hate

'Angel Tax' is actually a demon that start-ups hate

Rediff.com   28 Dec 2017

The tax forces young startups to part with a portion of the capital they have raised from investors due to disagreements over the valuation of the company by Income Tax officials.

How fintech start-ups plan to spread their wings

How fintech start-ups plan to spread their wings

Rediff.com   27 Dec 2017

Fintech players are customising solutions for rural markets and helping SMEs learn how to use the services

Tiger Zinda Hai roars at the box office

Tiger Zinda Hai roars at the box office

Rediff.com   24 Dec 2017

Analysts believe the film should cross Rs 120 crore over the four-day weekend.